LG promotional activity races away

01 July, 2004

LG is continuing its successful partnership with Eurosport in sponsoring the LG Super Racing Weekends 2004, with the pan-European event coming to Donnington Park in late June. The sponsorship with Eurosport provides an ideal platform for LG Electronics to showcase its products on a European level. LG branding will be prominent on the awards podium, in pit lanes and on the circuit itself. Steve Shin of LG’s air-conditioning division in the UK says, ‘This is an enormously popular event with huge crowds plus television coverage over the whole weekend. It is great media exposure, which helps increase our brand awareness.’

Lighting the way

Halesowen College has set a sustainability example for higher education institutions by installing smart lighting as part of its latest environmental initiative, making up to 85% energy savings compared to the previous system.

BESA updates HIU Test Standard

The Building Engineering Services Association (BESA) has announced an important update to its UK Heat Interface Unit (HIU) Test Standard, further strengthening performance benchmarks and supporting the sector’s readiness for incoming heat network regulation.

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