A-Gas goes social

Refrigerant specialist A-Gas is now keeping users and potential customers up to date using Facebook and Linkedin. ‘The web effect is undoubtedly a valuable communications tool in the marketing mix,’ says Hayley Russell, group marketing executive. ‘With the availability of smart phones and tablets, it is easier to keep in touch and reach a wider audience.’

Other web activity has included the recent launch of a free app aimed at refrigeration, HVAC contractors and service engineers to provide them with ready access to comprehensive data using iPhones or Android devices.

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