Baxi Commercial renames its parts division
Baxi Commercial’s parts division has a new name — Baxi Genuine Parts. The previous name was Interpart. The new name is now included in all packaging, brochures and promotional material. A new web site will arrive later this year to replace the Interpart site.
David Willetts, general manager of Baxi Genuine Parts, said, ‘Following extensive research among merchants, distributors and heating engineers, it became apparent that the name Interpart didn’t capture our business offer. We have introduced the new name to add greater clarity to the Baxi proposition of providing genuine parts from the original equipment manufacturers.’